Ravid is a structured creative thinking trainer in the field of brand communications, working with numerous advertising agencies and brands around the world. He is a former advertising professional with a rich background in both strategic planning and creative direction roles, helping him gain a unique perspective about creative thinking. He is a frequent speaker at marketing conferences and advertising festivals, including recurring appearances at the prestigious Cannes Lions festival. 49 Cannes Lions, including 3 Grand Prix, have been awarded to Mindscapes trained agencies using their structured creative thinking tools.