Panayiota Konnari is the Head of Brand Communication Strategy in Cyta and manages integrated Brand and Product communications campaigns. Panayiota has worked for 20+ years in several Communication & PR positions in Cyta embracing the challenges and changes in Marketing & Adverting industry. Passionate with teamwork, new challenges & adventures, and great results. She holds a degree in Marketing & Business Studies from Athens University of Economics & Business and a PR diploma from The Henshall Centre. Before entering Cyta she worked in Advertising Agencies and private TV stations. She is married with 2 strong and independent daughters and a Miniature Pinscher dog.