Γενικές Πληροφορίες
The Cyprus Institute of Marketing presents the CIM Summit 2022 – A Whole New World on the 9th of April 2022 at the Nicosia Municipal Theatre, at 08:30 – 13:00.
Introduction
The CIM Summit 2022 is a reference point in the field of Management and Marketing studies in Cyprus and in Europe. The CIM Summit is organised on an annual basis and aims to provide the opportunity to Cypriot firms to be informed about the latest developments in the areas of Marketing and Management. World-renowned academics from Europe’s leading Business Schools attend and share their knowledge with attendees representing the leading companies of Cyprus and Europe.
2022 MARKS THE 14TH ANNIVERSARY OF THE CIM SUMMIT
Why attend? The Summit will update Cyprus’ managers and executives about the latest developments in the fields of Marketing and Management while at the same time allowing executives to network and talk business. Through the Summit, CIM actively promotes research and offers added value to its students, staff, and alumni, all of whom are encouraged to attend.
Εγγραφή
To download the program please click here.

Assistant Professor of Strategy and Entrepreneurship, London Busi¬ness School
Professor Mohliver is a strategy scholar specialising in quantitative research of business ethics and corporate social responsibility (CSR). He helps organizations understand why misconduct emerges, and thus help them preempt behaviours that harm the organization or its broader stakeholder environment. In a related stream Aharon studies the implications of social polarization for firms wanting to engage in CSR. Aharon’s research asks why some firms, but not others, engage in behaviour that is viewed unfavourably. These reasons include the information network in which the firm is embedded, competitive pressures, regulation, the firm’s own history and internal processes of hiring and promotion. Aharon studies these social antecedents of misconduct in a variety of organisational settings ranging from executive stock option backdating and financial restatements, to student plagiarism and violence in professional sports. His research examines questions about the diffusion of wrongful practices, the effects of recessions and booms on morality and the effects of institutional changes on firm corrective action. In a related research stream, Aharon examines the implications of social polarization on the effectiveness of CSR. Specifically, this research explores the conditions under which one firm’s actions to support diversity, environmental sustainability and labour safety can in fact push its competitors to pollute, discriminate and abuse labour. Aharon’s research is published in leading academic journals such as Organization Science and Administrative Science Quarterly, he serves on the editorial board of the Strategic Management Journal and his dissertation was cited in major legislation affecting ownership structure in Business Groups in Israel. Before joining London Business School, Aharon was the domestic policy advisor to MP Benjamin Netanyahu (2005-2007), and advised the Israeli Securities Authority and the Committee on Competitiveness in the Israeli Prime Minister’s Office (2010-2012). Aharon holds a PhD in Management from Columbia Business School, and Masters degrees from Columbia University (MA) and the Hebrew University (MA, Finance and Strategy). Aharon is currently Assistant Professor of Strategy and Entrepreneurship at London Business School and has taught courses covering Strategic Management, Strategic Analysis, Sociological Foundations of Strategy and Behavioral Strategy. He has taught EMBAs, MBAs, Masters in Management, Specialised Executive Programs and PhD students. Aharon is now teaching the Executive MBAs at London Business School.

Professor of Decision Sciences, Management Science and Operations, London Business School
Professor Derek W Bunn is the author of over 200 research papers and 10 books in the areas of forecasting, decision analysis and energy economics. As Professor of Decision Sciences at London Business School, he has been the recipient of several professional and industry awards, including the Goodeve Medal, from the UK Operational Research Society. His work has been extensively cited, and translated into more than six languages. Professor Bunn read Natural Sciences at Trinity College, Cambridge University; received a PhD from London Business School; and was subsequently elected CEGB Fellow in Engineering at Oxford University. He has also been a visiting professor at Stanford University in California. He was an elected council member of The Institute of Management Sciences (1992-1994), representing international interests in the merger executive with ORSA to create INFORMS. More recently he has served as council member of the British Institute of Energy Economists. He has been chief editor of the Journal of Forecasting since 1984, and was formerly chief editor of Energy Economics. He is also the founding editor of the Journal of Energy Markets and has served on the editorial boards of 11 other journals, including Management Science. He is currently chairman of the UK Government Panel of Technical Experts for the Electricity Market and he also serves as an independent member of the industry panel that oversees the wholesale electricity trading. He has acted as a special advisor to the House of Commons Select Committee on Energy and Climate Change, consultant to the UK Competition Commission on Electricity Market Abuse, Expert Advisor to the National Audit Office (in their review of the electricity industry reforms), peer reviewer on modelling work for DECC and Ofgem, and Expert Witness in several litigation cases before the High Court and at international Tribunals. He has been a regular keynote speaker and chair at many international research and practitioner conferences.

University Senior Lecturer in Innovation & Operations Management, JBS, University of Cambridge
Jeremy is a Senior Editor at Production and Operations Management and an Associate Editor for the Product and Process Innovation area of Decision Sciences. He regularly teaches executive education programmes to help leaders improve their ability to address innovation challenges. He has authored a number of case studies, pedagogical exercises and computer simulations, which help provide a rich context to teach innovation. Prior to pursuing his PhD at the Georgia Institute of Technology, Jeremy worked at the Avery Dennison Corporation where he played an integral role in the management of their North American R&D operations. More broadly, from 1995-2006 Hutchison-Krupat has had had a diverse work experience in roles that ranged from design engineer to supply chain optimisation manager, within industries ranging from integrated circuit boards to distribution centres and consumer goods.

IBM Financial Sciences, IBM Research, USA
Nitin Gaur currently leads IBM Financial Sciences research practice, as a part of IBM Research. In this role, Nitin leads a team that aspires to play a pivotal role in reshaping the future of the financial services industry with faculty, advanced technology, and superior design in the field of financial sciences and financial technology. Transforming the financial services industry with technology into a new era with Blockchain, AI, and ML, qualitative. and quantitative modeling. In previous role, Nitin Gaur, served as Founder and Director of IBM Digital Asset Labs - serving to devise industry standards, use cases, and working towards making blockchain for the enterprise a reality. In parallel Nitin also served as CTO of IBM World Wire - a cross border payment solution utilizing digital assets. Nitin also Founded IBM Blockchain Labs and led the effort in establishing blockchain practice for the enterprise.Prior to this role he was working in capacity of CTO, IBM Mobile Payments and Enterprise Mobile Solutions. Nitin holds MS in Management Information systems and MBA in Finance from University of Maryland. Nitin is also appointed as an IBM Distinguished Engineer and is an IBM Master Inventor with a rich patent portfolio. Nitin Gaur is also serves as Research and Portfolio Manager for Portal Asset Management - a Multi Manager Fund Specializing in Digital Assets and DeFi investment Strategies.
Χορηγοί

NAGA was established in 2015, and its aim ever since has been to revolutionize the world through decentralizing financial technology and providing access to the best market tools for everyone across the globe. With the ecosystem of innovative ventures, NAGA allows everyone to access, store, trade and invest in financial markets, cryptocurrencies, and virtual goods. Through hard work, dedication and determination, the German-based company became one of the fastest-growing and well-established Social Trading platforms in the industry, and today its platform holds a trading community of more than 1 million registered users. More information about NAGA can be found through the official website: https://www.naga.com

GDL Green Energy Group is a dynamic group operating in the field of “Green energy” in Cyprus. It consists of a flexible structure of dynamic companies which provide products and services in relation to Renewable Energy Sources and Energy Conservation. With many years of experience and highly qualified staff, the group offers integrated solutions with a range of specialized products and services such as: Photovoltaic Systems, Solar Thermal systems, Heating / Cooling / Ventilation, ESCO Projects and Energy saving studies.

Unicars is the importer of Volkswagen, Audi, SEAT, Cupra and Škoda cars and is the authorised provider of Service & Parts for Lamborghini in Cyprus. Unicars is also the official importer of MAN (Truck and Bus), Schmitz Cargobull, MAN Top Used and Volkswagen Commercial Vehicles in Cyprus and provides a wide range of both sales and After-Sales services. Furthermore, Unicars is a major force in the local car rental sector through its subsidiary Uniwheels – the franchisee of SIXT Rent a Car in Cyprus.

Our focus goes beyond arranging protection through insurance cover. As a company, we care deeply about doing the right thing. At every touchpoint, we work hard to make a positive impact on everyone: customers, partners and our community. For over 30 years, focusing on customers has helped establish Gan Direct as one of the largest insurance companies in Cyprus. Protecting people and the things they value most is at the core of our business. We advise our customers, honestly and openly, on all matters relating to insurance, offering comprehensive, value-for-money solutions for Motor, Property and Health insurance.

McDonald’s first restaurant opened in June 1997, in Phinikoudes, Larnaca. 27 years later, there are 23 restaurants throughout the island, employing more than 1500 people. Behind our Golden Arches is a global community of Crew, farmers, suppliers and countless others who make up who we are as a brand. It is the entire McFamily that makes McDonalds what it is today and what it’s been for over 65 years. Always maintaining high standards, McDonald’s serves safe and quality food in every single market, each and every day. It is top priority and a long-standing commitment at McDonald’s. The company strongly invests in technology and in the training and development of its people. By downloading the McDonald’s App, customers can earn points through the My Rewards Programme to enjoy their favourite products for free as well as benefit from the exclusive offers that are available on the App. In addition, the Mobile Order and Pay service on the app allows customers to preorder and have their order ready for pick up from the Front Counter, Drive-Thru or Table Service.

P.I. PROVIDENT CORPORATE SERVICES LIMITED, as a registered Administrative Service Provider (ASP) regulated by the Cyprus Bar Association, is closely connected to SPYROS VASSILIOU & ASSOCIATES law firm and has over the last 30 years built an eco-system of team members, associates, and partners to provide extraordinary solutions for its clients. Teamwork is a hallmark to P.I. PROVIDENT which does not only meet, add but also exceeds its clients’ expectations.

K. Treppides & Co Ltd is the largest independent consulting firm in Cyprus with an established international presence and offices in Cyprus, United Kingdom, and Malta. The Company was established in 1985 and employs approximately 200 professionals. A full range of consulting, assurance, tax, accounting, and fund services are provided to groups, companies and investors operating internationally in a wide range of financial and business sectors. The Company has decades of proven track record of delivering high-quality services and solutions to our clients and through this experience, investors and businesses are guided and assisted during the establishment process and subsequent investment activity in Cyprus and internationally.

Iron Mountain Cyprus Ltd is the leading company in Records and Information Management in Cyprus and one of the most innovative Information processing companies in the region. A trusted partner for leading businesses in Cyprus, providing solutions that include information management, digital transformation, secure storage, and secure destruction, Iron Mountain helps customers comply with regulations, recover from disaster, and enable a digitised way of working.

Eurofast is a regional business advisory organisation employing local advisors in over 23 cities in the emerging market of South East Europe & Middle East (SEEME). The Organization is uniquely positioned as one stop shop for investors and companies seeking professional services in South East Europe & The Middle East. Our team of advisors is capable of efficiently addressing all clients’ needs in one single meeting, using a common language for all the countries in the Region.

PAUL is an all-day French Boulangerie – Patisserie – Restaurant – Café with more than 130 years of history sharing the most important values: love for bread, the French «art de vivre» and the constant monitoring of the quality of our products. At PAUL, high quality fresh breads and baguettes are daily prepared as well as wide range of brunch, lunch and dinner options are available. All products at PAUL are giving special attention in both natural ingredients and a balanced diet. Currently, there are 4 stores in Cyprus: 1) PAUL Zenas Kanther in Nicosia, 2) PAUL Mall of Cyprus in Nicosia, 3) PAUL Metropolis Mall in Larnaca and 4) the new PAUL at Limassol Marina. Each store offers a unique environment with French ambiance. Find our more: Facebook: PAUL1889.Cyprus & Instagram: @paulcyprus

MetLife, Inc. (NYSE: MET), through its subsidiaries and affiliates (“MetLife”), is one of the world’s leading financial services companies, providing insurance, annuities, employee benefits and asset management to help individual and institutional customers build a more confident future. Founded in 1868, MetLife has operations in more than 40 markets globally and holds leading positions in the United States, Japan, Latin America, Asia, Europe and the Middle East. For more information, visit www.metlife.com.

Tototheo Maritime specializes in maritime technology, focusing on optimizing vessel and fleet performance. Our range of services includes innovative, efficient, and functional solutions in the fields of satellite communication, navigation systems, digitalization and end-to-end cyber security services. Tototheo Maritime operates in a connected dynamic and sustainable maritime sector, supported by reliable and efficient connectivity and innovative technologies – all underpinned by the Tototheo values. We conduct our business with honesty and transparency, offering equal terms of treatment without prejudice.

KEAN, the iconic Cypriot company and a symbol of exemplary entrepreneurship and innovation, was founded in 1949 and is one of the longest-running and most resilient companies on the island. The pioneering chemist and founder, Takis Christodoulou, was one of the first to produce natural juices from local citrus fruits and aromatic herbs. Nowadays, KEAN owns one of the few factories in Cyprus with its own production units and machinery, applying environmentally friendly approaches and distributing its products in more than 50 countries worldwide. Consistent with its CSR activities, KEAN integrates social, environmental, and cultural initiatives into its business operations in order to give back to the community.

KPMG has been operating in Cyprus since 1948 and currently employs more than 800 professionals working from 6 offices across the island. It is a member of KPMG International Limited, a global organisation of independent professional services firms providing. Audit, Tax and Advisory services. KPMG operates in 143 countries and territories and has approximately 273,000 people working in member firms around the world. Clients look to KPMG for a consistent standard of service based on highorder professional capabilities, industry insight, local knowledge and expertise.

The Four Seasons Cyprus, independently owned and operated by Muskita Hotels Ltd, lies on a sandy Blue flag beach east of Limassol, only a few minutes’ drive from the city centre. This five-star resort is the pinnacle of luxury & style, combining impeccable facilities with world-class hospitality and service.

TBWA\Entelia belongs to one of the largest and most successful networks globally, TBWA, with a presence in over 100 countries, 350 offices and 15000 people who share a common philosophy, methodology and practice - Disruption®, which overturns the conventional truth and predetermined ways of thinking with a view to a larger share of the future. For 27 years, TBWA\Entelia has led the way in the communication sector with its subversive creativity, offering strategic and creative guidance for international and local brands.

Cyfield Group is one of the leading real estate developers, general contracting, and construction groups in Cyprus. It was established in 1990 and operates in all areas of the construction industry: land development, contracting of public and private infrastructure projects, production and trading of specialized building materials, and energy production. Since 2018, the group has begun the construction of the first independent power station in Cyprus. Power Energy Cyprus Ltd (P.E.C.) is the first private company to dynamically enter the energy sector and provide lower-priced electricity for Cypriot consumers. With 30 years of experience and know-how, Cyfield, designs, manufactures and sells all types of high-quality residential and commercial properties in Cyprus and Greece.

DHL Express, part of Deutsche Post DHL Group, is the global market leader in international express business, with one of the largest fleets worldwide, a network composed of 220 countries and territories, 111.000 employees, and unparalleled expertise of the local markets. DHL Express has been recognized as the 1st best place to work globally in a 2021 employer ranking from Great Place to Work and FORTUNE.

The British High Commission in Cyprus maintains and develops relations between the UK and Cyprus. We work closely with the Cyprus government on a wide range of issues, including political, commercial, security, and economic questions of interest to the UK and Cyprus.

The Bank of Cyprus Group is the leading banking and financial services group in Cyprus, providing a wide range of financial products and services which include retail and commercial banking, finance, factoring, investment banking, brokerage, fund management, private banking, life and general insurance. The Group’s digital infrastructure is proving successful, transforming the Bank to a modern, customer-centric hub offering banking and broader financial digital products and services in Cyprus. The Group has set the foundations to enhance its organisational resilience and ESG agenda and continues to work towards building a forward-looking organisation with a clear strategy supported by effective corporate governance aligned with ESG agenda priorities, aiming to lead the transition of Cyprus to a sustainable future.
IMH is a leading Corporate Events and Media organization operating in the Knowledge and Information Economy. It provides products and services based on content, intelligence and connections to specialist audiences. IMH services include the organization of conferences, summits, client events, exhibitions, business, and mainstream media. Every year, IMH organizes more than 200 corporate events in physical, hybrid and online form: Conferences and Exhibitions on all market sectors, Investment summits and road shows in Cyprus and abroad, Client Conferences and other corporate events, Business award ceremonies. Our corporate events provide the biggest networking, business development, knowledge providing and career advancement opportunities in Cyprus. IMH media department operates, publishes and distributes: IN Business, the leading monthly business magazine in Cyprus, GOLD, the leading English-language monthly business Magazine in Cyprus, IN Business Portal (www.inbusinessnews.com), GOLD Portal (www.goldnews.com.cy), Over 40 annual business catalogues, supplements and directories, Reporter (www.reporter.com.cy), one of the most visited multi-thematic news portal in Cyprus. IMH recently acquired Super FM, the leading music radio station in Cyprus.
The CIM Summit 2022 is addressed to Business Executives, Senior Government Officials, Marketing Managers, Human Resource Managers, Sales Managers, Production Managers, Logistics Managers, Brand Managers, and any other executives who would like to be informed on the latest trends in business.

The British High Commission in Cyprus maintains and develops relations between the UK and Cyprus. We work closely with the Cyprus government on a wide range of issues, including political, commercial, security, and economic questions of interest to the UK and Cyprus.

Photos Photiades Group (PPG) was founded in 1942 and today it is one of the country’s leading business groups comprised of three divisions (Beverages, Insurance and Real Estate Development) and operations in five countries. PPG is a leader in the production, sales, marketing and distribution of well-known beer and other alcoholic and non-alcoholic brands, and in the sectors of real estate and insurance – Universal Life. It has created a wide network of strategic partnerships with world-renowned companies such as Carlsberg, Diageo, Jose Cuervo, Danone, Gruppo Campari, Moet Hennessy, Osotspa, Lanson, LAVAZZA, AXA Multinational Insurance and many others. The Photos Photiades Group has significant operations in Cyprus, Greece, Romania, Croatia and Slovenia


DHL Express, part of Deutsche Post DHL Group, is the global market leader in international express business, with one of the largest fleets worldwide, a network composed of 220 countries and territories, 111.000 employees, and unparalleled expertise of the local markets. DHL Express has been recognized as the 1st best place to work globally in a 2021 employer ranking from Great Place to Work and FORTUNE.

Commercial General Insurance (CGI) was founded in 1973 by Commercial Union Assurance plc of the United Kingdom, now Aviva plc and the Christophides Group which had been representing this company in Cyprus since 1925. Dedicated to the highest standards of service and professionalism, CGI innovates and pioneers in the insurance sector and has gained the confidence and respect of the public with its financial strength and credibility.

LightBlack Solutions, a Cypriot-based company, was established in 2008 by a group of passionate web designers and programmers in need of creativity and change. The company engages in web design, development and solutions optimized to fit any business requirements and meet customer demands. Our services span from Custom Web Applications to e-Commerce Solutions and from Web Design/Development to Digital Marketing.

Established in 1993, Titan Office is a leading presence in the office furniture industry in both Cyprus and Greece. Our commitment is to deliver customized, innovative solutions prioritizing functionality, efficiency, and employee well-being. Our services include Optimization, Office Space Planning, Partitioning & Acoustics, Project Management, Customization and Aftersales Support. We continually invest in production facilities, ensuring high standards of reliability, quality, and trust. Our mission is to enhance workplace productivity and satisfaction through premium, cost-effective office furniture.
Project Manager
Monika Aletrari
Monika is responsible for the content and speakers of this conference. If you have any enquiries, you can contact her at monika.aletrari@imhbusiness.com and at +357 22 505 510.
Marketing
Anthi Soteriou
Anthi is responsible for the marketing and promotion of this event. If you have any marketing-related questions or suggestions, you can contact her at anthi@imhbusiness.com and at +357 22 505529.